In the world of SMS platforming Twitter reigns supreme - delivering micro-blog messages to over 500 million users and generating a series of trends, tags and indexable moments. This network distinguishes itself from the competition through open source interfacing and byte-sized formats. It’s become a SEO necessity.
If content is posted at the wrong time, however, it becomes a SEO dead-zone.
When launching a Twitter strategy, users must understand that all posts are not created equal. Some will rise among the ranks, while others will instead become lost in the media crowd - and it’s often because of scheduling. Learn when to sync content to ensure greater exposure and higher CTRs.
Afternoon posts (particularly those centered around 5:00 p.m.) generate 6% of all total retweets, yielding the best results.
Afternoon posts (particularly those at noon and 6:00 p.m) generate the highest spikes in click-throughs.
Understand both the type of content - B2B or B2C - that’s to be posted and how it applies to the Twitter timeline. This will improve results for all social SEO strategies.