An image is worth a thousand words. A moving image, however, is worth a higher SERP.
Consumers are on-the-go and in-the-know, channeling their local searches through mobile devices (smartphones, tablets, smartwatches and more). Capturing their attentions often proves challenging - especially for those refusing to incorporate mobile videos into their sites and media channels.
Mobile videos deliver incredible results, utilizing the SEO format for a digital audience. Consider these statistics, as provided by SingleGrain:
Landing pages featuring mobile videos experience 800% more conversions than those that don't.
88% of consumers stay on - and more frequently return to - sites with mobile videos.
64% of consumers are more likely to purchase products or services after viewing mobile videos.
40% of consumers visit brick-and-mortar stores after watching mobile videos.
46% of consumers actively pursue extra information about products or services after watching mobile videos.
52% of consumers say that they’re more confident with their purchases after viewing mobile videos.
These numbers prove a definitive trend toward mobile conversions and downloadable content - and websites must take advantage of it. Embrace responsive designnow to ensure steady sales in the future.
To learn more about optimizing your content with mobile videos contact Webstager today!
An image is worth a thousand words. A moving image, however, is worth a higher SERP.
