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Yachts Serving Multi Purpose In Cannes

(Posted on Oct 7, 2009 at 04:13PM )

Initial reports are extreme interest in our documentary at the MIPCOM 2009 conference taking place now in Cannes. Active discussions are already engaged with key distribution companies.

Something else that caught my interest was the innovative demonstration areas.

Luxury Super Yachts are lined up along the many marinas and companies can secure one of these lavish show places, brand it as their own during the show and the floating palaces act as a floating hotel for key show going staff and select customers.

Nice to see that the entertainment industry and broadcasting industry are not the only ones looking at 'cross platforming'.

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